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Scalp micropigmentation guides for studio owners and artists

These scalp micropigmentation guides take one part of a studio's marketing at a time, written for the owner, the lead artist or whoever runs the booking calendar. Each one should be useful even if you never hire us.

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Twelve pages, one for each way a studio gets found or booked

Start with the broad picture, or with the part that is quietest this month: search phrases, the Maps profile, ads, reviews, referrals or the website.

  • Marketing

    The whole picture for an SMP studio: who searches, which channel meets them, what to count, and how the artist calendar sets the pace.

  • Best Keywords

    Search phrases for scalp micropigmentation studios, grouped by what the searcher wants and weighted by band.

  • Local SEO

    A Google Business Profile that matches how your studio really takes consultations, from a street-front room to a private chair.

  • AI Search

    AI search work that keeps an assistant's answer about your studio accurate: services, cities, rooms, artists and the consultation route.

  • Content Marketing

    Content marketing for studios: city, consultation and fee-factor pages drafted by writers, read line by line, and owned by the artists.

  • Review Management

    Review management for studios: a routine for asking everyone, replying warmly without naming anyone, and handling the heated one-star calmly.

  • Lead Generation

    Lead generation for studios: search, Maps, city pages and partner referrals that bring consultation requests the artists' calendars can hold.

  • Link Building

    Local mentions, partner pages and listing cleanup for studios, earned from real neighbors and approved by the artist.

  • Website Design

    Studio websites built around one calm first step: a consultation request, written in the artist's own words.

  • Google Ads

    Search campaigns split by kind of work and by city, sized to what the artists' calendars can absorb.

  • Bing Ads

    A small, measured Bing Ads (Microsoft Advertising) test for studios already running Google Ads.

  • Meta Ads

    Local introductions for a studio and its consultation on Facebook and Instagram, with care around appearance topics.

Bring a studio question that none of these pages answers

Tell us what you want answered, and we will say so plainly if it falls outside marketing. The pricing page shows what a month of work looks like.

Which kind of consultation would you like to see more of?

Mention whether your chairs lean toward hairline design, density or scar work, which location has gaps on its calendar, and the cities you wish sent you more requests. Rough notes are fine. Please leave out client names, photos and anything about a person's scalp: this is a marketing conversation, not an appointment.

Tell us about the studio and its calendar

Describe your studio, its services and the cities you want to reach, in as much or as little detail as feels right. A person here reads the note, and the form is not the place for client names, photos or anything about anyone's scalp.

Is the consultation calendar busy this month, or are there empty chairs?

Tell us which work you would like more of (hairline design, density, scar work, touch-ups), which cities your chairs can reach and what the booking calendar is doing at the moment. A single monthly price comes back to you, along with a frank view of the best first move. Leave out client names and anything about a person's scalp, since this is a marketing conversation and not an appointment.

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The dotted hairline and the swatches are a drawing, nothing more. They say nothing about any studio, any scalp or any promise.